Identifying a Personal Project

Identifying a Personal Project

1. What is interesting and why?
2. What is there to find out?
3. How could you investigate this?

Who are you and what do you want to say? - this is a personal project based solely on what you're interested in. 

An opportunity to interrogate Design Practice and Design Culture.

Task:

Write 10 words that relate to your Graphic Design practice…

Publication, Branding, Packaging, Research, Gender, Race, Typography, Communication, Materials, Creativity....

Write 10 things you are interested in as a human...

Hobbies, Politics, Culture, Socialising, Activism, Trees, Sustainability, technology, Skateboarding, Memes…

Write 10 things you read about / researched last year in PP, Cop or Studio…

Identity, Values, Ethics, Design Practices, Campaigns, Editorial, Environmentalism, Theories, Feminism, Aesthetics, Globalisation, Capitalism, Marxism

Graphic Design Practice:

1. Zines
2. Typography
3. Stickers
4. Packaging
5. Fabric printing/screen printing
6. Letterpress
7. Logotype
8. Grids
9. Collage
10. Screenprint

Interested in:

1. Handmade clothing/accessories 
2. Archived vintage/conceptual fashion
3. Archive.org
4. Ingredient lists on food/drinks
5. Music that is slightly experimental for its genre (FKA Twigs, Bjork, PC music)
6. Ephemera - collectables
7. Stuffed toys
8. Video Game Design
9. Zines
10. Textiles

Read about/Researched:

1. Capitalism
2. Embossing
3. Legibility
4. Paperstock
5. Social Media
6. Typesetting
7. Screenprint
8. Risograph
9. Popular Culture
10. Logotype

Stickers, ephemera/collectables, popular culture

Why is this interesting to me?

Exploring the idea of instant gratification, nostalgia and child-like enjoyment and its resurfacement ( pastiche ) - why do people collect ephemera - what about the design of the 90's and 2000's is interesting - why is very obvious pastiche popular especially on social media and very urban main street clothing stores (UNIF, urban outfitters, etc), the inspiration from Japan/New York, what about these are considered "good" design to some and tacky to others? 

Fabric printing/screen printing, video game design, logotype

Why is this interesting to me?

Idea of trying to explore how a highly digitalised design can be translated into a physical object or simplified into a logo and is this already a thing? - clothing, accessories, merch, etc

Post-modernism sentimalities

hardcore/metal  - authenticity/handmade/hipster

Aura 

Walter Benjamin aura

Nostalgia

Authenticity - why do people to collect these items - what is the sense of achievement - hipster? 

"The term was used by Walter Benjamin in his influential 1936 essay The Work of Art in the Age of Mechanical Reproduction. Benjamin argued that 'even the most perfect reproduction of a work of art is lacking in one element: Its presence in time and space, its unique existence at the place where it happens to be.' He referred this unique cultural context i.e. 'its presence in time and space' as its 'aura'." https://www.tate.org.uk/art/art-terms/a/aura